The Mo/de Project (mode) site design is actually based on a letterpress DVD kit for their reel. We scanned the board, matched the shadow, pulled some patterns and textures. Craft style visual design like this can take a wrong turn in a heartbeat. The end-result closely matches their promotional collateral so that there is a well branded cohesion between the visuals.
It was great to work with mo/de. We’re also glad to say we knew them before the Obama logo design.




